LOS ANGELES (September 1, 2017) — The Association of Sites Advocating Child Protection (ASACP) is pleased to announce its Featured Sponsors for the month of September 2017.

ASACP’s Executive Director Tim Henning says the association’s Featured Sponsors demonstrate how adult entertainment and child protection can work hand-in-hand, where these companies are on the front lines, where they are most able to make a difference.  

“ASACP shines a spotlight on a collection of caring companies that exhibit a strong commitment to corporate responsibility,” Henning says. “Through self-regulation and proactive measures that help prevent minors’ access to age-restricted materials, these companies help keep kids safer in their daily digital lives.”

Henning notes that ASACP’s Featured Sponsors not only do their part to protect children but through their support of the association, enable its vital services.

“ASACP relies on its sponsors and members, along with a small but dedicated team, to provide needed business and technological resources for protecting children online,” Henning explains. “This includes our award-winning Restricted To Adults (RTA) meta label, market-specific Best Practices and a universal Code of Ethics to guide companies towards child-safe operation.”

Additionally, the non-profit association’s 21-year-long record of success is highlighted by its globally recognized Child Exploitation Tipline, which has processed more than one million CP reports to-date — illustrating the value of the association and the effective use it makes of the support it receives.

For September, ASACP is pleased to honor The Lion’s Den, SexSearch, and Dating Gold, as its latest Featured Sponsors, recognizing their continued support of the association and expressing gratitude for the commitment these companies show to make the internet safer for children.

The Lion’s Den

ASACP’s newest Title Sponsor, The Lion’s Den Adult Superstore is dedicated to providing consumers with the very best adult merchandise — including a wide range of toys, magazines, DVDs, lingerie, massage oils and gifts for both bachelor and bachelorette parties.

The Lion’s Den opened its first retail facility in Columbus, Ohio, in 1971 and has since then expanded to more than 40 locations throughout the country, each of which maintains the highest standards of customer service and professionalism bolstered by a courteous sales staff. 

According to the company, it built its reputation on quality products and low prices from the very beginning, treating customers with the dignity and respect that forms loyal relationships — a focus on dignity and respect that it has extended its support of ASACP since 2006, out of a desire to protect children from exposure to products and services intended for adults only. 

SexSearch

An ASACP Corporate Sponsor since 2005, SexSearch.com is among the world’s largest dating sites. Through its affiliate program, SexSearch helps adult-oriented websites monetize their visitors via its portfolio of sites, providing opportunities for companies and connections for consumers alike.

According to the company, 1 in 10 online searches are dating related; and while many online dating sites cater to people looking for love, the majority of people want sex, even those who are married — with 70 percent of married men and 50-60 percent of women admitting to having had an affair during their marriage. For many, SexSearch is their connection for such a tryst.

Because of the personal nature of this service keeping minors away is vital, so SexSearch supports ASACP and combines years of experience in the casual dating industry with a committed staff that is dedicated to providing the best customer support possible.

Dating Gold

Another valued ASACP Corporate Sponsor since 2007, casual dating and webcam affiliate program DatingGold.com demonstrates its commitment to protecting children by including the RTA label on its flagship cam site WebCamClub.com, and dating site, AmateurMatch.com. It also offers a number of other niche cam and dating sites, as well as co-branded affiliate sites.

Although ASACP holds its sponsors to the highest ethical standards, cam and dating sites are faced with additional membership requirements because they contain user generated content (UGC) that is produced outside of legitimate commercial channels, which regulate a performer’s proof of age — so extra steps are needed to help ensure that only lawful images of consenting adults are displayed.

Here, DatingGold excels as an example of how proactive measures by content providers can make a difference in keeping children safe on (and from) the internet.

“From novelty and retail to casual dating, webcam services and beyond, ASACP’s Featured Sponsors run the gamut of adult industry segments,” Henning concludes. “This illustrates how ‘doing good’ is the industry norm — and thanks to the generosity and leadership of companies like The Lion’s Den, SexSearch, and Dating Gold — good is indeed done.”

To learn how your company can help protect itself by protecting children, email tim@asacp.org.

About ASACP

Founded in 1996, ASACP is a non-profit organization dedicated to online child protection.
ASACP is comprised of two separate corporate entities, the Association of Sites Advocating Child Protection and the ASACP Foundation. The Association of Sites Advocating Child Protection (ASACP) is a 501(c)(4) social welfare organization. ASACP manages a membership program that provides resources to companies in order to help them protect children online. The ASACP Foundation is a 501(c)(3) charitable organization. The ASACP Foundation battles child pornography through its CP Reporting Hotline and helps parents prevent children from viewing age-restricted material online with its Restricted To Adults (RTA) website label (www.rtalabel.org). ASACP has invested 19 years in developing progressive programs to protect children, and its relationship in assisting the adult industry’s child protection efforts is unparalleled. For more information, visit www.asacp.org.